Marketing Automation
Wow, it’s been way too long since I’ve updated my blog! So, I thought I’d share a testimonial video I did for a SaaS marketing automation tool I use. The company is a small, but rapidly growing start-up out of Atlanta called Pardot. They have a great team, a great product and great support. The system is very powerful, easy to work with, and they have a good price for the functionality offered. It covers all of our needs from web-to-lead tracking, integration w/ most all CRMs (including Salesforce–which we use), email marketing & list management and more.
If you are in charge of marketing for a small company and need to do more with “less,” then I would recommend checking them out.
If you don’t know that much about marketing automation, Pardot’s CEO wrote a really handy (application agnostic) guide to some best practices called “Think Outside the Inbox: The B2B Marketing Automation Guide.”
Here’s another quick video testimonial I appear in for the book itself as well. (Both Videos shot by @FlyingPenguinAd
Tags: Customer relationship management, Marketing automation, Salesforce.com, start-ups
This entry was posted on Tuesday, March 1st, 2011 at 4:00 pm and is filed under Apps, Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
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http://twitter.com/Pardot Pardot
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http://pulse.yahoo.com/_IAYMLRS4SBXKF7PKLFRLO4WNHM Matt Williams
